Pulley shows up with the work done.
Nonprofit software gives you more to do. Pulley is the operations platform for nonprofits run by one or two people.
$20/month in beta — the first five organizations keep that price for life. Cancel anytime.
Good morning, Maria
Thursday, October 8
Ready for your approval · 3
Donor Thank-You
4 recipientsDrafted 6h ago
Action items · 3
Grant Report Due
Q3 progress report for the Prairie Health Fund due in 8 days
Campaigns · 2
Ready for your approval
Drafts Pulley wrote overnight, from your records and in your voice. Out of the box, nothing sends until you approve it.
Action items
Computed from your data, not typed into a to-do list. Each one clears itself when the work is done.
Your operations
Campaigns, volunteer shifts, and events at a glance. Open the page behind any of them when you need more.
Every nonprofit CRM gives you a database and wishes you luck. Pulley does the work.
Log in to find donor thank-yous drafted, lapsed givers flagged, grant deadlines pulled straight from the agreement you uploaded, and your board report ready. You review and approve — personal emails send from your own Gmail, in your voice.
Here's what's waiting when you log in.
Pulley hands you the finished draft. You read it, you click send — that's the whole workflow.
These are real cards from the founder's own dashboard.
He runs his nonprofit on Pulley every day.
Thank This Month’s Donors
2 donors gave this month and haven’t received a thank-you yet. Personal drafts are written — review them, then send from your own Gmail.
Volunteer Coverage Alert
2 upcoming events need more volunteers — the Aladdin matinee is 3 days away. Recruitment emails are ready for the people who haven’t been asked yet.
Vendors Missing Documents
46 approved festival vendors haven’t submitted insurance paperwork. One click queues a personal reminder to each, listing what’s missing — review, then send.
From your Gmail. In your voice. Never noreply@.
Pulley drafts in your voice and sends from your actual Gmail account. A donor who can hit reply and reach a human is a donor you keep.
- From
- you@yourorganization.org
- To
- Your donor — not a mailing list
- Subject
- Thank you for what you just made possible
Hi Dana,
Your $250 gift arrived Tuesday, and it's already at work: it covers a week of groceries for 40 families at this month's food drive.
It was good to talk with you at the Harvest Supper last fall. I hope you'll come back this year — I'd love to show you the new pantry shelves you helped pay for.
With gratitude,
Maria
Out of the box, nothing sends until you click send.
Every email waits for your review and your click. Autopilot can auto-send a few routine actions — off by default, opt-in per action, and capped per day.
Autonomy levels
Draft & Queue = AI drafts, you approve. Autopilot = AI drafts and sends.
Donor Thank-You
Send personalized thank-you emails to recent donors
Volunteer Recruitment
Send recruitment emails for understaffed events
Lapsed Donor Re-engagement
Reach out to donors approaching their giving anniversary
Board Update
Compile and send periodic board updates
Everything the job touches.
One platform, everything included. Turn on what you use, turn off what you don't — no feature gates, no tier upgrades.
Donor CRM with giving history and stewardship reminders
Dana Whitfield
dana.whitfield@example.comDonor since 2021
Stewardship: call before the Year-End Appeal
Lifetime giving
$3,175
Gifts
14
Average gift
$227
Upload the agreement — Pulley pulls the budget, deliverables, and deadlines
Community Pantry Grant
Prairie Health Fund
award-agreement.pdf · budget, deliverables, and deadlines pulled
Award
$40,000
Spent
$12,600
Next report
Oct 16
Deliverables
Opportunities, signups, hours, coverage
Community Food Drive
Monday, October 12
6 of 10 spots filled · 9 drafts ready
9:00 – 11:00 AM
11:00 AM – 2:00 PM
2:00 – 3:00 PM
Public donate pages and goal thermometers
Year-End Appeal
Public donate page
$18,400of $30,000
61% funded · 71 donors
Board updates compiled from real numbers, on schedule
October board update
To 7 board members · ready to review
- Raised this month
- $6,180 · 23 gifts
- Volunteer hours
- 1,046 · 38 volunteers
- Active grants
- 3 · next report Oct 16
- New donors
- 5 · all thanked
Online giving pages under your brand
Lapsed-donor tracking that flags people before they’re gone
Giving-capacity signals from public records
Festival & vendor management with booth maps
Batch documents — letters, badges, year-end statements
Impact tracking all year — annual report drafted from it
An assistant that answers questions about your own data
Report builder with CSV and branded PDF export
Your accounting stays in QuickBooks — Pulley syncs donations to it instead of pretending to replace it.
Product views shown with sample data.
Built so you don't have to trust us with the important stuff.
- Your money
- Donations go straight to your organization’s own Stripe account. Pulley never holds a cent.
- Your email
- Personal emails send from your Gmail, with you in control of every send; bulk sends go out under your org’s brand. Revoke access anytime from your Google account.
- Your data
- Export your contacts, donations, volunteers, grants, and reports as CSV, anytime. It’s yours — which is also why staying is safe.
“I built Pulley because I needed it first.”
I run a small nonprofit. Two staff, a board, a season of shows, grants with deadlines, donors who deserve better than a mail merge. I built Pulley to survive my own Mondays — my organization runs on it every day: the thank-yous, the board updates, the festival vendors.
Then I opened it to a small group of nonprofits like mine. You'll get me, not a support queue.
Heath JohnsonExecutive Director, The Matthews Opera House & Arts CenterSpearfish, South Dakota
Where Pulley is right now
Pulley is in beta. A small founding cohort of nonprofits runs on it today — real organizations, paying real money, shaping what gets built next. You get full access to everything and a direct line to the founder. Some edges are still being sanded; you'll notice them before anyone else, and they'll get fixed fast.
$20/month during beta
Everything included. No per-contact pricing, no modules to buy, no percentage of your donations.
- The first five beta organizations
- $20/month for life
- Beta members after that
- $99/month founding rate at launch, kept for as long as you stay
- After launch
- $149/month
Questions an ED actually asks
- Can I bring my existing donor data?
- Yes. Import a CSV or an export from your current CRM — Pulley maps the fields and de-duplicates on the way in.
- What can Pulley do with my Gmail?
- Draft and send emails on your behalf — that’s it. The exact permissions are listed when you connect, and you can revoke access anytime from your Google account.
- Does the AI ever send anything on its own?
- Not unless you tell it to. Out of the box, every email waits for your review and your click. Autopilot can auto-send a few routine actions (like monthly thank-yous) — but it’s off by default, opt-in per action, and capped per day.
- What happens to my price after beta?
- If you’re among the first five beta organizations, nothing — $20/month for life. Otherwise your rate moves once, to the $99/month founding rate at launch, and stays there for as long as you stay. Only organizations that join after launch pay $149.
- What if Pulley goes away?
- Your donations are in your Stripe. Your email is your Gmail. Your contacts, donations, volunteers, and grants export as CSV anytime. Pulley is built so leaving is safe — which is also why staying is.
Somewhere in your donor list, someone is going quiet right now.
Tomorrow morning, log in to the follow-up already drafted. You deserve your evening back.
$20/month during beta · cancel anytime · your data exports as CSV whenever you want it